Automotive software is a set of programmable data instructions embedded in the vehicle for upgrading and operating the dashboard to eliminate the risk of accidents and ensure passenger safety. It utilizes its advanced driver assistance systems (ADAS) for facilitating telematics, body control, convenience, and communication. Automotive software is further used to schedule appointments, accept bookings, and digitally inspect vehicles. At present, the software is commercially available in varying product types, such as application software, operating system, and middleware.
The global automotive software market reached a value of US$ 14.27 Billion in 2021. Looking forward, IMARC Group expects the market to reach a value of US$ 41.76 Billion by 2027 exhibiting a CAGR of 18.50% during 2022-2027. The rapid expansion in the automotive sector, along with the continual launch of semi-autonomous and autonomous vehicles, are some of the key factors primarily driving the market growth.
Additionally, the widespread adoption of ADAS as the main component of self-driving technology and the rising demand for various advanced safety features, such as adaptive cruise control and autonomous emergency braking systems, is acting as another major growth-inducing factor. Moreover, the numerous initiatives undertaken by the regulatory bodies of several countries for reducing road accidents and ensuring road safety are providing an impetus to market growth.
The competitive landscape of the industry has also been examined along with the profiles of the key players being Airbiquity Inc., Autonet Mobile Inc., BlackBerry Limited, Google LLC, Green Hills Software, KPIT Technologies Limited, Microsoft Corporation, MontaVista Software LLC, NVIDIA Corporation, NXP Semiconductors N.V., Robert Bosch GmbH and Wind River Systems Inc. (Intel Corporation).
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