The Quadrant Knowledge SolutionsSPARK Matrix™ provides competitive analysis & ranking of the leading customer communication management (CCM) vendors
20 April 2022: Quadrant Knowledge Solutions announced today that it has published a SPARK Matrix analysis of the global customer communication management (CCM) market.
The Quadrant Knowledge Solutions SPARK Matrix™: Customer Communication Management includes a detailed analysis of global market dynamics, major trends, vendor landscape, and competitive positioning. The study provides competitive analysis and ranking of the leading CCM vendors in the form of its SPARK Matrix. It gives strategic information for users to evaluate different vendor capabilities, competitive differentiation, and market position.
“The customer communication management market is moving from managing communication across the channel to managing the entire experience of customers across the lifecycle. Users are evaluating CCM technology based on the maturity of the technology offering, use cases, technology roadmap, and low-code/no-code design experience. Organizations are ready to pay a premium for providing a personalized experience to their customers across touchpoints.” says Pallavi Bothra, Analyst at Quadrant Knowledge Solutions.
Customer communication management (CCM) helps organizations create, manage, deliver, store, and retrieve inbound and outbound communications to ensure a consistent and personalized customer experience across different communication channels & touchpoints. CCM is a tool that allows businesses to improve their customer experiences by automating communication workflows and providing business users with tools to design responsive, personalized communication across multiple channels, including e-mail, SMSes, web pages, interactive documents, and others. The solution centralizes the process and provides on-demand, batch, and interactive communication to users, ensuring improved delivery to customers, partners, distributors, regulatory bodies, and others.
The research includes detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. The SPARK Matrix includes an analysis of vendors, including Adobe, Conga, Crawford Technologies, CSG, Doxee, Doxim, Hyland, iberDok, Intense, ISIS Papyrus, Messagepoint, MHC, Newgen, Nintex, OpenText, Precisely, Quadient, Ricoh, Smart Communications, Topdown, Uluro, and XMPie.
About Quadrant Knowledge Solutions
Quadrant Knowledge Solutions is a global advisory and consulting firm focused on helping clients as a strategic knowledge partner in achieving business transformation goals with Strategic Business and Growth Advisory Services. Quadrant’s research and consulting deliverables are designed to provide comprehensive information and strategic insights for helping clients formulate growth strategies to survive and thrive in ever-changing business environments.
For more available research, visit: https://quadrant-solutions.com/market-research/
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