TheNewswire, one of just six Accredited Tier One North American Public Complaince newswire providers, has entered into a distribution services agreement with iCrowdNewswire to offer the industry’s leading targeting and analytics distribution to the Canada market.
The iCrowdNewswire services provide Google targeting and reporting offering more than 290,000 web sites in Canada alone. Overall, the iCrowdNewswire technology offers press release issuers a choice from 11 million web sites worldwide including over 3 million in the US and 700,000 in the UK.
Founded by Pat Beechinor in 2004, TheNewswire provides Canadian disclosure and media reach to over 500 Public and Private Issuers via a Flat Rate billing system that saves companies tens of thousands of dollars annually in Compliance press release costs.
Beechinor is urging his Issuers to adopt the new distribution provided via iCrowdNewswire.com to tap these previously inaccessible audiences.
“Our customers will be able to reach the specific audiences and media that provide them with greatest ROI” commented Pat Beechinor. “And as ESG, CSR and DEI gain momentum in corporate communications, the only true ESG distribution reaching ESG data aggregators and media will also be available immediately,”.
“Our research proves that the most efficient and effective way to reach media is our Google ad driven technology” commented Hector Botero, President, and CEO of iCrowdNewswire. “The bottom line is that first thing every journalist does every day is read their own web site and having our releases promoted prominently on the most relevant pages guarantees the most effective reach,” said Hector Botero.
TheNewswire (TNW) has been an accredited timely disclosure and SEDAR filing agency since 2004.
In 2018 iCrowdNewswire began working with Google to adapt the world’s leading advertising, translation, voice and analytics technologies for press release distribution resulting in a process that offers press release issuers with an ultra-user-friendly interface to choose from over 11 million web sites worldwide. Issuers can refine targeting further choosing specific sections within web sites, choose countries, states and zip or postal codes. Demographic targeting includes age groups, interests and industry, and recent research with media indicates that promoting releases prominently on media web sites is by far the most efficient way to reach media. iCrowdNewswire’s technology also drives the LexisNexis press release service Nexis Newswire and ALM’s Legal Newswire powered by Law.com.